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I work on projects that aim to create a positive impact — turning complex ideas into clear, accessible, and inclusive design.

I’m Chris, a Design Director and UI/UX design expert with over 12 years of experience. In 2019, I decided to work exclusively with organisations that positively contribute to any of the Sustainable Development Goals (SDGs), focusing solely on social justice. Because the world needs more fairness within our society.

By combining your expertise with my approach to accessible, inclusive design and strategic thinking, we can create meaningful work that tackles deeper systemic issues.

Real, lasting change comes from addressing root causes — shifting systems and mindsets so better behaviours follow naturally.

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My skillset for
our collaboration

Brand & Visual Identity

I can help your team:

Refine and sharpen your brand strategy — to communicate it in a way people understand, resonate with, and adapt over the long term.

build a brand that’s accessible beyond the basics — not just font size and colour contrast, but also layout, imagery, and inclusive language

create a visual identity with depth — something real with a human touch, not like it came out of an AI generator (AI has its place — but some things still need heart and soul)

Full list:
Brand audit | Brand Strategy Development | Market Research & Competitive Analysis | Accessibility check, testing & implementation | Brand Messaging & Voice | Brand conception & identity | Logo identity | Brand Book | Brand Architecture | Naming & Tagline Development | Asset creation | Typography | Iconography | Report design | Stationary design | Branded Environmental Design

UX/UI Design

I can help your team:

understand what your users struggle with — and what they’re trying to achieve in the clearest and easiest way possible

turn your ideas and strategy into clear, structured user journeys — so people don’t get lost, overwhelmed, or drop off too early

translate your visual identity into the digital space — aligned with your strategy, user needs, and accessibility beyond colour contrast

Full list:
Web audit | Accessibility check, testing & implementation | User Journey & purpose mapping | User Flows | Card sorting technique | Information Architecture | Sitemap creation | Visual UI Mood-board | Sketching | UX-Wireframes | UI-design | Interactive UX or UI Prototype | A/B User testing | Usability testing | Web Style Guide

Strategy & Insight

I can help your team:

cut through the noise and focus on what actually matters – to align teams, stakeholders, and ideas into one clear direction

understand your audience beyond surface-level demographics — looking at real motivations and behaviour

build solutions that are not just “nice”, but genuinely useful and relevant — and solve the right problem

Full list:
Workshops & brainstorm facilitation | Stakeholder interviews | Accessible & Inclusive solutions | Audience mapping & prioritisation | Competitor analysis | SWOT analysis | MOSCOW Framework | Affinity mapping | Persona creation | ‘How might we’ framework

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My adaptable
process

Through my previous years in the design world—whether in agencies, collaborating with clients, or freelancing—I’ve developed an adaptable, user-centric process that simply works! Within this framework, we can harness all my skills, getting as wild and creative as we desire to find the best solutions together.

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Discover

First, we dive into existing data and ask the tough questions.

2
Define

We turn these findings into a clear direction — no fluff, just focus.

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Test & Design

We create, test, break things, and constantly improve — in an ongoing loop until it works and everyone’s aligned.

4
Implement

And finally, the moment of truth — where everything comes together and is ready to go live & can evolve.

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My values

Power of Positivity

I’m inspired by individuals and brands that don’t dwell on what’s broken, but instead, get their hands dirty to mend it. They dive into challenges without fear of failure or judgment—simply embracing the journey and getting the job done. This pushes me to exceed limits, experiment with new ideas, and welcome failure as a stepping stone to growth.

Teamwork makes the dream work

We all bring a unique mix of strengths and weaknesses to the table, but here’s the thing: it’s not about hiding our weaknesses, it’s about embracing them and learning from each other. When we’re all showing compassion and respect, that’s when the real magic happens.

Work Smarter

Working smart means asking the tough questions: Is this really the smartest way to do things? Will it add some greater value to the lives of the people we’re doing this for? And hey, is this solution even tackling the right problem?

Give a sh*t

I’m all about giving a shit—like, really! And I expect the same attitude from people, partners, and projects I team up with. Only if we really deeply care do we find these secret little ways to make something even more innovative.

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And now
some fun facts

I started my career as a hairdresser and styled lots of Austrian celebs.

I grew up in the alps and started skiing when I was 3 years old.

I don’t really like ice cream. I know, I know it’s unbelievable.

My favourite karaoke song is ‘A Whole New World’ from Aladdin.

I am devastated that Ash & Pikatchu left the Pokemon dynasty for good.

Joss Stone signed my CD when I was 18 and I still treasure it up until this day.